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Communications tips for senior leaders
Modern Lawyer
Vol. 7 - Iss. 2 pp. 24–31
Jul 2023
The ability to communicate key messages effectively is a prerequisite for any ambitious business, and law firms are no exception. With a crowded legal market, a raging war for talent, and a relentless requirement for law firms to diversify and identify their unique selling points to their target clients, the need for clear, consistent communications that are truly aligned with key messages and business objectives has never been so important.